What are the three most important words in SEO?If you thought of ‘Google Ranking Factors’, think again. So too for ‘Keywords, Keywords, Keywords.’ And the answer is not ‘Core Web Vitals’ either.So which words are so important, that without them you simply cannot begin to implement a strategy and optimize a site?The Three Most Important …

Every business needs an SEO audit. Right?Not necessarily. There. I said it.But first, let’s establish something:What Is the Role of Audits in SEO?An audit focuses on where your site is now. It analyses the performance of your website and identifies areas for improvement. These are some of the questions you want to answer with an audit:Which …